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The highest conversion tracking coverage means you won’t miss opportunities to optimize Marketing ROI

Track online and offline campaigns from engagement to sale. For digital campaigns, manage UTMs and content tracking. Make smarter optimization decisions with the most in-depth digital data in the industry.

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UTM Tracking & Management

See UTM level data from View to Revenue. Manage UTMs and enforce data quality for campaign execution.

Digital & Offline Campaign Tracking

Understand cross channel performance full funnel. Compare online and offline campaigns using simple campaign performance waterfalls.

Source & Content Marketing Tracking

Track sources and content marketing in a simple integrated way. Easily slice and dice from multiple dimensions.

Key Features

  • Anonymous to known visitor tracking

  • UTM and click ID level tracking to all milestones

  • Offline campaign tracking (Events, Content Syndication, Direct Mail)

  • View tracking

  • Automatic form fill tracking

  • View-based engagement tracking

  • Automated cost pull from Ad Networks

  • Anything you want tracking via APIWebhook

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Product

Marketing Attribution
Account-based Analytics
Full Funnel Analytics
Customer Journey
Conversion Tracking
Campaign Performance

Solutions

CMO
Marketing Director
Demand Generation
Digital Marketing
Campaign Manager
ABM Manager
Marketing Operations
Sales Operations
Marketing Analytics
Analyst
Data Teams

Use Cases

Track Marketing ROI
Attribute Pipeline & Revenue
Optimize Marketing Investments
Lower Customer Acquisition Cost
Align Marketing & Finance
Align Marketing & Sales
Fix Lead / Opportunity Source
Boost Marketing Efficiency
Optimize Sales Efficiency
Get Proactive

Integrations

Marketing Automation
CRM
Ad Networks
BI Tools
Chat & Engagement
Salesforce.com
Marketo
Hubspot
Tableau
Qualified

Resources

Videos
eBooks
How rampmetrics Compares
FAQ

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